Happy Nowruz 🎉 GG UK Celebrates Persian New Year!

Gathered within the inviting ambiance of Berenjak Soho, a small group convened to celebrate Nowruz, the Persian New Year, hosted by EMEA VOICE Co-chair and Publisher Development Manager, Kamran Vahabi. Amidst the cozy surroundings, guests indulged in a delectable spread of traditional Iranian fare fostering both culinary delight and meaningful connections. As laughter and conversation filled the air, the celebration embodied the spirit of Nowruz, symbolizing renewal, unity, and joy in a harmonious fusion of cultures and flavors, leaving all attendees with cherished memories and a sense of shared camaraderie.

Nowruz, meaning "New Day" in Persian, is the traditional Iranian New Year and marks the beginning of spring. It is celebrated by millions of people worldwide, particularly in Iran, Afghanistan, Azerbaijan, Tajikistan, Uzbekistan, and other countries where Persian culture has left its mark. Nowruz typically falls on or around the vernal equinox, which is usually March 20th or 21st.

The celebration of Nowruz has ancient roots, dating back over 3,000 years. It originated in the Zoroastrian tradition and is deeply rooted in the cultural heritage of the Persian people. Nowruz represents a time of renewal, rejuvenation, and the triumph of light over darkness. It is a time for families to come together, reconcile past grievances, and look forward to the future with hope and optimism.