🎉 Data Insights Day 2024! 🎉

We are thrilled to announce the winner of our Data Hackathon, a celebration of innovation, creativity, and data-driven solutions. After 24 hours of intense competition and brilliant presentations, we have a standout team that truly exemplified what it means to innovate with data.

🏅 1st Place: Revolutionizing Ad Performance: AI-Driven Visual Analysis

Team Members: Christian Teran Montero, Kris Rattus, Jean-Louis Lam Yan Foon and Carlos Barboza

Project Overview:

The winning project focused on using AI to analyze visual elements and correlate them with performance metrics. By finding patterns across a variety of visual metrics and banner performances, this project demonstrated a groundbreaking approach to enhancing ad performance through visual analysis.

Why They Stood Out:

  • Innovative Use of LLMs: The team's creative application of large language models (LLMs) was both impressive and forward-thinking.

  • Real Test Data Execution: They didn't just theorize; they showcased their project's potential with actual test data, highlighting its practicality and effectiveness.

  • Alignment with Goals: The project perfectly aligns with our organizational goals of context, creativity, and attention to detail.

  • Inspiring Future Possibilities: Their work has sparked our imagination for where we could take this technology next.

  • High Wow Factor: From start to finish, their project left us in awe of its potential and execution.

We want to extend our heartfelt thanks to all participants for their creativity, hard work, and dedication. Each team brought unique insights and innovative ideas to the table, making the judging process both challenging and inspiring.

Data Treasure Hunt

The results for the Data Treasure Hunt! 

Here are the winning mateys:

Congratulations to everyone and thank you for making 2024 Data Insights Day a whale of a time! Hope to sea you all again next year! 

A special thank you to our judges and co-organizers, Laura Hicks and Brendan Frick, whose support and efforts were instrumental in making this event a success.

Let's keep pushing the boundaries of what's possible with data and foster a vibrant data culture here at GumGum. 

EngineeringSheena Deanshackathon, data, trendingComment